ABOUT US
BE A STYLIST
CERTIFICATE
LEARN TO TELL STORIES THROUGH AESTHETICS
In a world driven by visuals, the impact of aesthetics is more important than ever. Audiences—constantly bombarded with stimuli—decide whether to pay attention or scroll past in just seconds. The few visuals that stand out are the ones that tell stories, spark emotions, and leave lasting impressions. Be a Stylist blends science, artistic sensitivity, and aesthetic vision to help you create visual compositions that connect, inspire, and become your competitive edge. You'll learn how to tell your story, build looks and compositions with intention, and take your visual styling to a whole new level.
BE A STYLIST
SIGN UP HERE
Monday, August 25, 2025
6:30 PM – 8:30 PM CDMX (GMT-6)
7 Weeks, Online
4–5 hours per week
Live Virtual Sessions
VIA ZOOM
Recording available for 6 months
You’ll build a Spanish-speaking community of
Stylists, Creatives, Entrepreneurs,
and Industry Experts.
Recibirás feedback individual y
espacio para preguntas en vivo.
WHO SHOULD ATTEND:
Who want to update, professionalize, or dive deep into visual composition.
Who need to elevate the aesthetic coherence of their collections, catalogs, and social media; and are looking to stand out through aesthetics in their brand or boost sales through visual impact.
Who want credibility and fast know-how to offer styling services, or are looking to launch a creative project or shift their careers toward more visual and creative fields.
- Creative individuals who enjoy experimenting with color, shape, and texture—using clothing as a tool for self-expression and relaxation.
- People who embrace style as emotional support, boosting their self-esteem and navigating life transitions (new job, breakup, physical change).
- Professionals who refine their appearance to project credibility, stand out in their environment, and reflect their values.
“Honestly, the Be a Stylist course was a total game changer for me. I took it during a stage in my life when I was figuring out what I wanted to do after graduating as a designer, and it gave me an amazing perspective on the fashion world. Vale is, without a doubt, an incredible teacher—she teaches with love and from real experience. For me, the course gave me so many tools, knowledge, and a fresh perspective. Now I see style, color, and fashion everywhere I go.”
—Maria Camila Pardo
COUNTRIES:
AGES:
GENDER:
IN EACH SESSION
you will receive:
•The class presentation
• Fashion Journal
• Guided Activity
• Individual Assignment
and other resources such as: body guides, color palettes, quizzes...
YOU WILL LEARN:
Learn the art of mixing textures and prints to create more sophisticated outfits
“Styling is not just appearance; It´s about storytelling, emotion and leaving a lasting impression.”
PROGRAM CONTENT
1. Introduction to Styling
2. Psychology of clothes
Non-verbal communication
- Hiding messages in clothes
- Messages in different elements of design
- Color Psychology
- Creating a strategy
3. Style definition, Lifestyle & Personality
- Personality Types
- Buyer Persona
- Lifestyle Analysis
- Style definition
- Moodboard Analysis
14:30 LUNCH BREAK
4. Styling I
Styling Principles
- Visual Compositions of clothes
- Elements of design: Line, Shape, Color, Texture & Pattern
- Applying design principles into your art
- Mixing & Matching
5. Body Shape Strategies
- Optical Illusion's
- Figure types
- Proportion & Scale related to body
- Analyzing clothing silhouettes to recommend each body type
CONCLUSION DAY 01 - 17:30 PM
9:30 AM
6. The World Mixing Color
The Art of Mixing Colours
- Dimensions of color
- Color Theory
- Color Styling Principles & Strategies
- Nature as bases of color theory
7. Personal colouring
- Dimensions of color
- Harmonious of color in people
- 12 season analysis
- Finding your best color palette
- Styling best personal colors
14:30 LUNCH BREAK
8. Fabrics & Textures
- Fiber properties
- Fibers and Fabrics
- Textile ID & Characteristics
- Case Scenario
9. Styling II
- Styling Textures
- Styling Patterns
- Accessorizing
CONCLUSION DAY 02 - 17:30 PM
PROGRAM CONTENT
Module 1. August 25
Decoding and Defining Style
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Introduction to Style (Personality, Lifestyle, Segmentation, and Personal Style)
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Types of Style
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Creating a Style Profile (Manually and Using Artificial Intelligence)
Partner Activity
Module 2. September 1
Fundamentals of Visual Psychology
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How visual elements influence perception and emotion
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Lines, shapes, and silhouettes
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Cognitive impact of prints and textures
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Color psychology
Case Study / Real-Life Example
Module 3. September 08
Styling I
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Design Elements
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Understanding the Principles of Design
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Creating Visual Compositions
Styling Challenge
Module 4. September 15
Body Type Strategies
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Visual strategies: Optical Illusions
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Identifying body shapes
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Proportion and scale in relation to the body
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Strategic styling
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Using Artificial Intelligence for body analysis and styling
Activity – Body definition and strategy
Module 5. September 29
The World of Color
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Color Theory
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The Art of Mixing Colors
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Color Styling: Principles and Strategies
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Nature as a Color Study
Activity: Color Styling
Module 6. October 06
Personal Color Analysis
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Applied Color Theory
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Color Dimensions in Personal Color Analysis
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Understanding Color Harmonies in Skin Tones
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Personal Color Palette
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Using Artificial Intelligence for Personal Color
Define Your Color Palette
Module 7. October 13
Styling II
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Textures
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Texture Styling
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Prints and Patterns
-
Compositions
Activities (Textures and Prints)
FINAL ACTIVITY: IMAGE MAKEOVER
PLUS, CHOOSE ONE VIRTUAL SPECIALTY
“The whole process felt like a joy—never heavy. I looked forward to every class because I knew I was going to have an amazing time and learn something new, fresh, and completely relevant. Valeria manages to combine depth with lightness, professionalism with humanity. Her vision is completely free of clichés. She teaches from real knowledge, from true craft, and with a purpose-driven sense of style. Everything she shares is thoughtful, beautiful, and meaningful.”
—Verónica Villagrana
TESTIMONIALS
“I took the Be A Stylist course and it helped me explore the role of styling more deeply as a way to tell stories. Beyond fashion, I discovered how to build visual narratives with intention, sensitivity, and strategy. This experience allowed me to further integrate my passion for aesthetics with my work in PR, strengthening my creative vision to develop concepts that connect both visually and emotionally.”
“Hi Vale! I want to thank you deeply for your teaching, guidance, and confidence to help me launch my business. I had taken many courses before, but they all felt the same. I felt limited. You gave me the foundation, tools, and motivation I needed to take the big leap. You’re an exceptional teacher who transformed my vision—not just because of your deep knowledge of fashion and personal image, but because of the passion you bring to every class. You’re the best and a true inspiration to me. Thank you from the bottom of my heart!”
“Amazing certificate!! It far exceeded my expectations. I loved how easy it was to understand, and there was always space for one-on-one questions! I learned so much, and now I can apply it to myself and others.”
“Val, this certificate has definitely been a before and after for me. I’ve been launching my image consulting business for the past few months, and I had been wanting to take this course for a while to build on the preparation I already had. My mind expanded—now I don’t see things as a ‘must be,’ but as a canvas. Thank you so much for everything, Val, it was amazing.”
"The Be a Stylist course by WTF is Fashion inspired me so much—it made me realize that having a love for fashion isn’t enough; there’s so much knowledge behind what we see every day, and it truly is an art. It helped me see that this is my passion, that this is what I enjoy the most, and that it makes me happy to help someone feel comfortable in their own skin. I’m definitely more aware of everything now, and I love walking down the street, observing and analyzing colors and shapes to keep learning. I’m really happy because after finishing the course, I felt confident about starting my own path as a stylist—and I can already see the results of everything I learned."
"For years, I wanted to get involved in an industry I’m passionate about—fashion. But I wasn’t sure it was truly for me until I took the Be a Stylist course with Valeria. The course was taught in such a dynamic and fun way that I was able to grasp everything easily. The topics covered, like color analysis, and Valeria’s engaging teaching style made the course truly unforgettable. We were able to share opinions, create outfits, and let our creativity flow while applying the concepts. The course had such an impact on me that I now apply the concepts all around me—and most importantly, I apply them to my outfits, which have earned me compliments thanks to the new stylist skills I gained from the Be a Stylist program! 💗"
MEET YOUR INSTRUCTOR
VALERIA ELIZONDO
FAQS
How do I know if this program is right for me?
After reviewing the information on the website, we recommend downloading the brochure, which includes more detailed information. If you still have questions about whether this program is for you, feel free to send us a message via WhatsApp and we’ll assist you right away.
Will this program be offered again in the future?
For now, we only have one edition planned for this year.
Are there any requirements for this program?
No specific prior knowledge is required. All programs are in Spanish, so speaking and understanding Spanish fluently is necessary—along with being open to new ideas, willing to work in teams, meet new people, and have a positive attitude.
What is the typical participant profile?
Around half of the participants are from outside of Mexico, with many coming from across the Spanish-speaking world. The background of each class varies, but in general, our online certificate programs attract a diverse audience in terms of professional experience, industry, and geographic location—providing a highly enriching peer-learning and networking experience.
How much time is required each week?
Plan to dedicate 4–5 hours per week for this Certificate.
How will I spend my time?
This is a live, seven-week experience. Each Monday, you’ll meet online with fellow passionate creatives, and after each module led by your instructor, you’ll join group activities where you'll connect with creatives from across the Spanish-speaking community. Each session is recorded and made available to you; however, this certificate is highly interactive, and we strongly recommend joining the live sessions. After each class, you'll receive a digital fashion journal, a class activity, an assignment, and the session recording.
How do I interact with other participants?
Building community is a key part of the program and helps provide a global learning perspective. You’ll be able to connect and network with others through a dedicated WhatsApp group created for each cohort.
What are the requirements to earn the certificate?
Before enrolling, you'll be able to review the estimated weekly workload for each course. You’ll find this information at the top of the program page, under the Duration section, and also in the brochure available for download by completing the short form at the beginning of the site. All course content is designed to integrate seamlessly into your professional life.
Program evaluation is binary (pass / fail). To earn your certificate, you must complete the required activities, including a final project or equivalent assignments. Full details are outlined in the course brochure.
What type of certificate will I receive?
Upon successfully completing the program, you’ll receive a digital certificate. This certificate can be shared with friends, family, schools, or potential employers. You can include it in your cover letter, résumé, and/or display it on your LinkedIn profile. The certificate is issued approximately two weeks after the program ends.
Is there a printed certificate option?
No. Only verified digital certificates are issued, making it easy to showcase your achievement on professional platforms such as LinkedIn, Facebook, or X (Twitter).
How long will I have access to the course materials?
You will have access to the learning platform, videos, and all program resources for 6 months from the program start date. Access is personal and non-transferable.
Do I need to be connected to the internet to access the program content?
Yes. The learning platform is online, and videos cannot be downloaded. However, you will be able to download other resources (presentations, journals, etc.). For greater flexibility, you can access the platform from a desktop, laptop, tablet, or phone. Video classes are streamed, and live webinars require an internet connection; however, all sessions are recorded so you can revisit them at your convenience.
hat is the cost of the program and what payment methods are accepted?
The price is shown at the top of this page. We offer flexible payment options—details are also listed at the top of this page.
I couldn’t apply my discount code. Can you help me?
Absolutely! Just send us a message with the program you're interested in, and we’ll help you apply your code without any issues.
Is there a flexible payment option for this program?
Yes, the flexible payment option allows you to pay the program fee in multiple installments. This option is available at checkout and must be selected before submitting your payment.
What if I don’t have a credit card? Are other payment methods accepted?
Yes, you can pay via bank transfer or with a debit card. Please contact us via WhatsApp or email for more details.
How can I get an invoice for the payment?
Please send us an email with your billing information and the specific program you’re enrolling in.
What is the refund and deferral policy for the program?
Because participation in this program requires significant preparation in advance, it's important to contact us at least 21 days beforehand if you need to defer your enrollment to a future session.
Please note that we only allow one deferral per enrollment, and it is subject to availability in the new session and the full payment of any outstanding fees according to the original payment schedule.
If you’re unable to attend the program you deferred to, you may send someone in your place.
Please be aware that we do not issue refunds.
Cancellation due to program not being delivered
If a program does not start on the scheduled date, you will be notified in writing and provided with alternative study options.
If you choose to reject those options or withdraw from the course due to this reason, you must submit your withdrawal request within 15 calendar days. Once the request is received and verified, you will be refunded 100% of the fees paid, and we will aim to process the refund within seven business days.
Bank fees and transaction charges
If a refund is authorized for the above reason, only the course fee will be reimbursed. Any international transaction fees, processing charges, or other bank fees will not be covered.
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